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Sponsors & Partners

It’s good business to be in the business of investing in youth soccer. Sponsorships with Lonestar represent an alignment between business performance and positive community impact. Together with purpose-driven business and community organizations, we’re developing the next generation of leaders in Central Texas.

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Sponsors Partners Scaled

The Business Case for
Investing in Youth Soccer

Sponsorships with Lonestar connect your business to 10,000 youth sports families across Central Texas, a premium audience that rewards brands investing in youth sports. See more stats at The ROI of Sponsorship in Youth Sports by Priority Partnerships.

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Parents welcome youth sports sponsorships
84% of parents have a positive attitude toward brand sponsorships in youth sports
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Youth sports outperforms every major advertising channel
81% of parents say sponsoring their child’s program captures their attention
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Stronger Than Pro Sports
Youth sports delivers 50% more parent attention than professional sports
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Moves parents through the entire marketing funnel
60% of parents say youth sports sponsorship drives their purchase decision
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Parents reward youth sports sponsors at checkout
80% of parents will choose a youth sports sponsor over a competitor
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Youth sports sponsorship delivers measurable ROI
77% of parents are more likely to engage with and buy from youth sports sponsors

Our Incredible Sponsors & Partners

Stylized black three-stripe logo on a white background
Dell Children's Ascension logo featuring a star graphic
Ascension Seton logo with a stylized trinity knot design
Soccer com logo in bold blue text on a white background
TC Sports logo in blue and red with a yellow O
OHSKS LLP logo in a dark blue rectangle with full firm name underneath
Austin Kids Directory colorful logo on white background
4ATX Foundation logo with green and black text on a white background
Logo of TengoInternet with the tagline Get Connected
Logo of Texican Structures with building silhouette and three red stars in a circular design.
Austin Green Cut Inc logo with website link and professional landscaping services tagline
Frost Bank logo featuring blue stylized sunburst design above the company name in blue text
Logo featuring a rooster with sunglasses for Daddy's Chicken Shack restaurant
Big Brand Tire and Service logo featuring a tire graphic with bold red lettering
Academy Sports and Outdoors logo in blue and red text on a white background
Doxa Coffee Roasters logo in brown text on a white background
Ginn Economic Consulting logo on a black background
Allens Boots logo in red and yellow showing western design elements

FAQ’s

Reach out to sponsorships@lonestar-sc.com for any questions and we’ll get back to you in 24 hours.

What sponsorship opportunities are available?

Lonestar offers multiple sponsorship levels including facility naming rights, official program sponsorships (Jr. Academy, Recreational, Select, National), P.L.A.Y. Initiative partnerships that directly support our Financial Aid Program, tournament sponsorships, and custom packages tailored to your business goals and budget.

How many families will my sponsorship reach?

Lonestar serves approximately 12,000 players and their families across Central Texas, from Austin to San Antonio. Depending on your sponsorship level, you’ll connect with hundreds to thousands of engaged families who spend significant time at our facilities and events throughout the year.

What is the typical sponsorship commitment?

Sponsorships range from single weekend activations at tournaments to multi-year agreements. Facility naming rights and official program sponsorships typically involve 2-3+ year commitments to maximize brand recognition and ROI, while event and initiative sponsorships are typically a few weeks or months in length.

How does sponsoring youth sports compare to other marketing channels?

81% of parents pay attention to brands that sponsor their child’s youth sports program which outperforms TV, social media, and professional sports sponsorships. 80% of parents intentionally choose youth sports sponsors over competitors when making purchase decisions.

How do I get started?

Glad you asked! Contact sponsorships@lonestar-sc.com to explore the sponsorship options. We’ll discuss your business goals, target audience, and budget to create a customized sponsorship package. Even if it’s not a good fit, we hope to make a new connection in the community and share insights about the youth sports industry.